A Practical Guide For Understanding Power,
Navigating Influence, And Engaging
Government Decision-Makers With Clarity,
Strategy, And Intention.
SThis document introduces the Stakeholder Power & Influence Profiling Tool, which helps organisations drive systems change by understanding how power actually operates within government. It explains that change often fails not due to lack of evidence or urgency, but because power dynamics—shaped by individual motivations, relationships, and constraints—are overlooked. The tool provides a structured approach to analysing key decision-makers, including what influences them, what limits them, and how best to engage them. By turning fragmented insights into clear political intelligence, it enables more strategic, targeted, and effective engagement with those who hold real power.
